企业国外参展应注意的知识产权法律问题/李俭
企业国外参展应注意的知识产权法律问题
(中英文)
IPR Legal Issue That Enterprise Shall Pay Attention
to While Attending Exhibition Abroad
北京市中银(南京)律师事务所 高级合伙人 李 俭
Beijing Zhongyin (Nanjing) law firm Lawyer: Li Jian
【概要】随着中国企业的产品不断迈出国门,在参与海外各种展览中频频遭遇知识产权问题,如注册商标、专利而遭遇国外企业采取的各种维权手段的尴尬,面临产品被扣留甚至被起诉的不利局面,通过本文的研究旨在提供中国企业的知识产权保护和规范意识,并提出了各种建设性的解决方案。
企业的产品在国外的各种博览会上参展,是企业走出国门、走向世界的重要一步,也是企业直接向国外的客户展示自己产品、品牌和企业的最好机会。通过短短的几天,就可以接触到国外大量的潜在客户,让客户对自己的产品和品牌有个直观、形象的认识,而且有利于双方面对面的交流,有利于双方就此建立直接的联系,加快企业跟国际市场的接轨。
It is an important pace for enterprise to step abroad and towards the world and also a best opportunity for enterprise to directly exhibit their products and brand to foreign customers while attending various kinds of exhibitions abroad.
近年来,国内越来越多的企业通过在参加产品博览会等国外参展的方式推销自己的产品,但在参展的过程中也遇到了很多的法律问题,有的甚至遭遇了参展产品当场被扣押、甚至被起诉的尴尬局面。企业在国外参展一般会遇到以下知识产权方面的法律问题:
In recent years, more and more domestic enterprises market their products by attending products fair abroad, but some of them encounter many legal issues and even face the awkward situation that their products on show were detained on the exhibition spot or even were sued. Generally speaking, enterprises may encounter following legal issues concerning IPR while attending product exhibition abroad.
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