Stratic Advice on Intellectual Property Investment in Asia/苏冉(17)
(ⅰ) Decide your first investment place This is the chief issue for you to decide first. Suppose you’d like to set up your company in P.R.C, indicated from TableⅠ, I think you’d like to locate your company in Shanghai to avoid the most software piracy of Guangdong Province. Because Shanghai is the most international city in P.R.C, ranks No.1 in economic field and serves as the open-window to the world. Later, having made your steady foundation, you could diffuse your eyesight to other regions in China. That may be a good way somewhat. For another thing, Singapore is just a centralized city, so there’s no use to care about the location.
(ⅱ) Decide which company models you’d like to take: Joint Venture or Foreign-owned The two models are quite different from each other both for the process of establishment, the legal protection and taxes. Sorry, I didn’t obtain any successful samples for small foreign-owned software companies in P.R.C yet. Maybe you will be the first one. As for Joint Venture, here is a triumphant experience from Microsoft. To conquer the most painful piracy, Microsoft has not only worked with local partners like China Mobile, China Unicom and Sinopec, while also signed strategic partnerships with three domestic software companies: CS&S, Powerise, and Digital China, to win customers in key industries where domestic companies are strong. On the consumers' side, it teamed up with almost all computer makers in China to bundle its operating systems with computers. Another advantage for joint venture is their familiarity with domestic market, policy, and the governmental support. So, I believe that you may benefit more by making a joint venture with local companies. No matter what decision there is, foreign companies need to obey the Foreign Trade Law. But for what I’ve known in Singapore, there’re two separate tax system, of which Foreign-owned company charges lower 5% than Joint Venture one. Many famous software firms like Bentley, AutoDesk ,Adobe and Symantec, etc, chose to enjoy foreign-owned type there, for tighter control, the whole management, less consumption, less complexity with domestic firms, and Singapore’s preferable tax.
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